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Learn new skills to build your brand or business

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1143 results returned

  • Introduction to creator marketing

    Explore how agencies, brands and creators can maximize their creator marketing strategies with Meta technologies.

    • Path
    • Duration 21m
    • Rating 5.0
    • Intermediate
    • Credential

  • Optimize and Troubleshoot the Meta Pixel

    This virtual training helps you set up and implement custom conversions, so you can optimize your ads for people who are most likely to convert. It also explores common issues that may prevent your pixel from sending accurate data. Lastly,...

    • Event
    • Rating 5.0

  • Introduction to campaign objectives

    Learn how to define business goals, select the correct ad objective and measure success in Meta Ads Manager.

    • Path
    • Duration 15m
    • Rating 4.8
    • Intermediate

  • Connect your website data for better ad performance

    Webinar learning objectives Website data is helpful for ad performance, and setting it up doesn't have to be complicated. This training explains what the Meta Pixel and Meta Conversions API are and why using both can help improve your results....

    • Event
    • Rating 5.0

  • Ad formats and placements

    Learn how to select ad formats and design creative strategies to reach your audience at each stage of the customer journey.

    • Path
    • Duration 20m
    • Rating 4.9
    • Beginner
    • Credential

  • Generate high-quality leads with Meta technologies

    This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This workshop is the fourth virtual instructor-led training covering the skills necessary for the Marketing Science Certification exam.

    • Video
    • Rating 5.0

  • Certification Prep Virtual Training | Business Marketing Strategy - Part 1

    Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...

    • Event
    • Rating 4.6

  • Create audiences in Meta Ads Manager

    Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.

    • Path
    • Duration 15m
    • Rating 4.8
    • Intermediate

  • Generate leads across Meta technologies

    This course explores how you can reach and nurture high-quality leads using lead generation tools across Meta technologies. This webinar is for advertisers who generate leads using Meta technologies. These advertisers should be familiar with how to create a campaign...

    • Event
    • Rating 4.2

  • Build a holistic measurement approach

    Discover how to create a measurement portfolio that includes the right tools and solutions to answer key business questions.

    • Path
    • Duration 25m
    • Rating 4.7
    • Intermediate
    • Credential

  • Certification Prep Virtual Training | Business Marketing Strategy - Part 2

    Certification Prep Business Marketing Strategy instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...

    • Event
    • Rating 1.0

  • Start marketing with Meta technologies

    In this course, you’ll learn about the Meta technologies you can use to grow your business online. You’ll discover ways Facebook, Messenger, Instagram and WhatsApp can help to build awareness, engage customers and achieve business goals.

    • Path
    • Duration 10m
    • Rating 4.8
    • Beginner
    • Credential

  • Help your customers connect to your business on WhatsApp

    This course provides guidance on how to encourage conversations between customers and your business, share a WhatsApp QR code and enable customers to discover your business through ads that click to WhatsApp.

    • Path
    • Duration 20m
    • Rating 4.8
    • Beginner