Duration: 105 minutes
Exam audience: media analysts, data scientists, quantitative researchers, measurement partners, measurement FMP analysts and technical consultants.
Register For Exam |
Duration: 105 minutes
Exam audience: media analysts, data scientists, quantitative researchers, measurement partners, measurement FMP analysts and technical consultants.
Register For Exam |
In this course, we’ll explore the relationship between a business goal, the KPIs and the metrics to measure that KPI.
We’ll explore how to optimize for high-quality data and use summary statistics to interpret statistical outputs.
In this course, we'll discuss how to extract and manipulate data with SQL queries.
This course explores how to formulate a hypothesis and how to select a measurement approach that suits the needs of your clients.
In this course, you will learn how to design a an A/B, Conversion and Brand Lift test to prove or disprove your test hypothesis and recognize next steps for possible outcomes.