Creative in Uncertain Times
Learn how changes in both the world and in people’s rapidly shifting behaviors and expectations can inform your marketing and help you create more culturally-relevant marketing and messages.
Learn how changes in both the world and in people’s rapidly shifting behaviors and expectations can inform your marketing and help you create more culturally-relevant marketing and messages.
The Facebook pixel lets you measure, optimize and build advertising audiences that visit your website from Facebook, Instagram, Messenger or Audience Network ads. Learn how to setup and utilize the Facebook pixel on your business website.
Named one of Time’s “100 Most Influential People” in both 2012 and 2018 and awarded “Outstanding Chef” and "Humanitarian of the Year" by the James Beard Foundation, José Andrés is an internationally-recognized culinary innovator, author, educator, television personality, humanitarian, and...
Nada Stirratt is VP, North America at Facebook where she leads partnerships with the largest brands and agencies across both the US and Canada. Her team supports all of Facebook’s offerings including Instagram, Messenger, WhatsApp, and Marketplace.
Erik Day is the head of Dell Technologies Small Business division in North America, driving initiatives that support the company’s goals around helping entrepreneurs scale and prosper. Day has been at Dell Technologies for more than 20 years and has...
Often positive change happens because of the extraordinary effort of ordinary people. Here we hear the stories of visionary individuals who dared to move the world to a better place.
Ricardo was born in the Voz Andes Hospital in Quito, Ecuador. At the time, his American father was a Peace Corps volunteer, and his Ecuadorian mother was the director of an orphanage. In the early ’80s, the young family eventually...
In the past few months, small business retailers have experienced decades of change. If you own a physical store, an online business—or both—you’ve likely had to pivot quickly to keep your business going. In this session, discover 5 quick strategies...
In the best of times, managing a small business is hard enough. This session explores how to manage your communications with customers and other constituents during a period of intense change -- and coming out on the other side with...
Make informed decisions about your community strategies based on quantitative and qualitative feedback and reporting.
Often positive change happens because of the extraordinary effort of ordinary people. Here we celebrate the stories of visionary individuals who dared to move the world to a better place.
Thirteen-year-old Gabby is the CEO of Confidence. She and her mom Rozalynn invented GaBBY Bows, the first and patented Double-Face Double-Snap Barrette to save families time, money and frustration. Solving the age-old problem of disappearing hair barrettes, GaBBY Bows are...
Monique L Nelson is chair and chief executive officer of UWG, the country's longest-standing multicultural marketing agency. She took the helm of the agency in May 2012, when founder and advertising pioneer Byron Lewis retired.
David Fischer is the Chief Revenue Officer at Facebook. He is responsible for Facebook's advertising business and manages the Sales and Marketing teams worldwide. Prior to joining Facebook in 2010, David was Vice President of Global Online Sales and...
Use insights to better understand how your members engage with content and determine if you need to adjust your strategy.
Carolee Gearhart is Google Cloud's Vice President, Worldwide Channel Sales and Global SMB Sales. She is responsible for the tens of thousands of partners attached to Google Cloud’s business, ensuring that Google Cloud’s sales team has a selection of highly...
Gene is responsible for the global business and operations teams for Facebook's Commerce initiatives. Gene joined Facebook in 2017 to lead the GMS Partnerships team and prior to that he spent his career in roles spanning payments, commerce and digital...
Plan a successful community launch strategy with defined milestones, objectives, success metrics, organic and paid growth.